Is ad spend included in your fees?
No. You pay media spend directly to the advertising platform. Our management fees are separate, and we agree on the scope and advertising budget before launch.
Google & Social Ad Campaigns
Google and social ads built around your next customer.
Reach people searching for your services and introduce your business to relevant audiences on social. We connect the offer, ad, landing page, and tracking so you can make better decisions about where to invest.
Discuss your advertising goalsCarry the message through.
A six-step campaign process: a relevant ad leads to a matching page and an inquiry or purchase. Track agreed actions, review response and lead quality, then refine the campaign. These are intended paths, not promised results.
01
Relevant ad
02
Matching page
03
Inquiry or purchase
04
Track agreed actions
05
Review response and lead quality
06
Refine the campaign
What your project can include.
For small businesses with an offer to promote and a team ready to respond to inquiries or fulfill sales.
Campaign and account review
Understand your offer, existing campaigns, audience, and measurement before setting priorities.
Search and social strategy
Use search campaigns for relevant customer searches and social campaigns to introduce or reinforce your offer.
Ad copy and creative direction
Explain the benefit, show why your business is relevant, and give people a reason to take the next step.
Landing pages and tracking
Match the destination to the ad and set up measurement for agreed actions such as inquiries or purchases.
Budget and bid management
Manage the agreed media budget and review where spending is producing useful customer activity.
Testing and reporting
Compare messages, audiences, and results, then explain what we recommend changing and why.
Campaigns you can understand, with a clearer view of inquiry costs, customer response, and where to focus your budget.
Erie Lawn Boys reports record revenue and a strong return on ad spend in its client review. Our work includes campaign strategy, landing pages, and social media support.
Read the Erie Lawn Boys case study and reviewQuestions before we start.
We agree on the scope, responsibilities, and price before work begins.
Do you build landing pages too?
We can include landing-page design, copy, and development in the scope. If your existing pages are suitable, we can recommend focused improvements instead.
How do you measure success?
We agree on the actions that matter, such as qualified inquiries or purchases, and check that tracking supports them. Your feedback on lead quality helps us assess results alongside campaign data.
How soon will campaigns produce results?
Timing varies with the offer, competition, budget, and available data. We use early results to check tracking and refine the approach, then review progress over an agreed reporting period.
Can you review campaigns we already run?
Yes. A detailed performance review requires appropriate account access. We agree on that access and the review scope before examining private campaign data.